The Microgaming Poker Network (MPN), formerly Prima Poker, has announced an agreement in principal with one of the most experienced and largest providers of loyalty products to the iGaming sector, namely Initial Rewards. In terms of the deal between MPN and London-based Initial Rewards, the latter company will be authorized to service the Microgaming Poker Network operators with loyalty store reward programs in an attempt to enrich their player’s experience and enhance customer … [Read more...]