The world’s leading provider of online gaming software, Microgaming, has signed an agreement with the owner of the iconic Shoot brand in terms of which it will develop an online slot game to be launched this summer.
The agreement between Microgaming and Pedigree Group Limited was brokered by licensing agents Bulldog Limited, who represent the rights to the brand. Bulldog worked together with AT New Media, the digital specialist.
In terms of the new agreement Microgaming will be developing an absolutely new online casino game that will feature iconic imagery from the leading football magazine.
Shoot is known to be one of the most renowned and extensively read Publication of football journalism in the United Kingdom and can be accessed in print via the immensely popular Shoot Annual or through www.shoot.co.uk, via a mobile app from iTunes and on Android.
According to the Chief Executive Officer of Microgaming, Roger Raatgever, there is a summer of soccer ahead of us and they will be offering a market leading online slot game with Shoot that promises to kick off in style. Raatgever added that they are absolutely thrilled to be associated with this iconic brand and eagerly await the launch of the game that is bound to attract players at a time when they will more than likely be engaged in the sport
Chief Executive Officer of AT New Media, said that it was a pleasure working with Microgaming and Bulldog.
Managing Director of Bulldog, Rob Corney, said that they are delighted to be announcing this new deal as online gamers enjoy brands that they are familiar with and Shoot fits the bill perfectly.
